IN A MESSY WORLD, GOOD STORIES MATTER
MASTERCLASS
STORYTELLING FOR STORYTELLERS
Social Impact Storytelling for Storytellers (SISfS) is a unique opportunity to learn from long-time storytellers, Earl Bridges and Craig Martin. These hosts of the public television show The Good Road take you through a step-by-step process for generating stories that drive awareness and action. SISfS is especially suited for professional communicators, marketing leads and storytellers. Through our work with dozens of clients, researching our books, and teaching more than 10,000 people how to tell great stories, we have developed this class to give you the tools and training you need to succeed at storytelling.
5 live lessons | 2 hours each
MEET YOUR INSTRUCTORS
CRAIG
MARTIN
Award-winning communications director and marketing strategist with extensive hands-on experience in visual storytelling. Acclaimed digital media and web strategist with twenty-two years of experience traveling to work in more than 80 countries, handling assignments requiring, video, writing and creative vision.
EARL
BRIDGES
I coined the term "Philanthropologist" to describe my role. As a TV host, I get to travel the world and introduce audiences to the inspiring people who look at the world's most impossibly hard problems with an attitude, "I can help".
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Fixing the world's most pressing problems requires talent, teamwork, time and a pretty optimistic mindset. So I've chosen to cast my lot with brave technologists, passionate philanthropists, compelling storytellers and other like-minded folks who stir me to dream bigger, work smarter, engage more deeply, and live more intentionally.